The Gruen Transfer

The Gruen Transfer

Season 4  |  Episode 3  |  ABC  |  August 17, 2011
Classification: Mature Classification: Mature
This video has closed captioning

In the fourth season inimitable host Wil Anderson will once again pick apart the seams of advertising. Important topics in this episode include the ethics of sexism in advertising, the purposes of making ads that will be banned, and public protest advertising to name and shame commercial businesses. Also, a look at anxiety and the application of psychological obsolescence as powerful marketing tools.

In the fourth season inimitable host Wil Anderson will once again pick apart the seams of advertising. Important topics in this episode include the ethics of sexism in advertising, the purposes of making ads that will be banned, and public protest advertising to name and shame commercial businesses. Also, a look at anxiety and the application of psychological obsolescence as powerful marketing tools.

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