The Gruen Transfer

The Gruen Transfer

Season 2  |  Episode 1  |  Comedy  |  November 18, 2011

Honest, funny and revealing, The Gruen Transfer, a runaway hit in 2008, is about how advertising works and how it works on us. It lifts the bonnet on the carefully constructed and manufactured messages that surround us all. Examining the best and worst of advertising, acknowledging the art and science involved, The Gruen Transfer brings some of the pointiest and most creative minds in the ad industry together to discuss the power of persuasion.

Honest, funny and revealing, The Gruen Transfer, a runaway hit in 2008, is about how advertising works and how it works on us. It lifts the bonnet on the carefully constructed and manufactured messages that surround us all. Examining the best and worst of advertising, acknowledging the art and science involved, The Gruen Transfer brings some of the pointiest and most creative minds in the ad industry together to discuss the power of persuasion.

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