Adam exposes hidden secrets found in the bathroom. He reveals that the notion of halitosis was popularised as part of a 1920s ad campaign in which Listerine used cruel ads to make people feel insecure about their breath, explains that flushable wipes are not flushable, and details why running water is actually one of the greatest miracles of the modern age, having arguably saved more lives than any other invention in human history.
Adam dives deep into the hidden truths of dining out. He explains why tipping is a custom that wed be better off without, shows that even experts can't tell the difference between fancy wines, and reveals that fraudulently labelled seafood is rampant in the restaurant industry.
Adam sets out to uncover the awful truth behind the unreliable methods commonly used to build evidence in criminal cases. He explains why polygraph machines are pseudoscientific hokum, demonstrates why our memories can't be trusted, and exposes how flawed forensic sciences like fingerprinting, hair strand matches and bite mark analysis often send innocent people to jail.
Adam investigates the auto industry. He explains how car dealerships are essentially an unfair government-protected monopoly, reveals that the concept of 'jaywalking' was a marketing creation by the auto industry designed to shift the blame for auto accidents onto pedestrians, and explores the hidden burdens of car ownership on people and cities.
Adam takes on 'security theatre'. He reveals that TSA screenings don't really help keep us safe, explores the history of tamper-resistant seals on medication, and explains why putting your signature on a credit card receipt doesn't do anything to protect you from fraud.
Host Adam Conover employs a combination of comedy, history and science to dispel widespread misconceptions about everything we take for granted. In the first episode, Adam tackles the secret history of diamond engagement rings, exposes why shoe companies that give away free footwear do more harm than good, and explains why there should be a stop to giving food pantries leftover canned goods.
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