EnhanceTV’s Screen Smart Tips: activate the 4C’s With video

The 4C's

The 4 C’s framework is one of the most essential curriculum guides for teaching with technology in the 21st-Century Classroom. 

The 4C’s are integral skills all 21st Century learners should have. Media and digital literacy, collaboration and creativity are key components of the 4C’s. The development of these key skills ensures that students are not only critical and creative consumers of media but are equally able to craft their own digital media texts.

What are the 4 C’s?

Collaboration, Communication, Creativity and Critical Thinking. 

Critical thinking and video:

Critical thinking with video is about teaching students how to evaluate the validity and quality of an information source. 

The majority of information sources that students engage with today are in digital formats like video, blogs, presentations and webpages. 

Critical thinking is about being able to discern fact from opinion and discover the truth in assertions, especially those broadly shared on social media and in the news. 

Students are constantly bombarded with a range of media and commercial sources, frequently in the video format. Critical thinking strategies provide students with the skills they need to be able to discern the validity and authenticity of the ideas and opinions being shared in a video text. 

Critical thinking gets students to challenge and question the content and validity of the digital media they are engaging with. Not only can students ask critical questions about the video media, but they can pose critical questions in their very own videos about topical issues being studied in class. 


Get student’s screen smart with the following 5 critical questions to apply to any video: 

These 5 questions will help students to become screen smart and engage in active viewing strategies that develop their critical thinking skills when watching video and engaging with other digital media sources.

5 questions to support critical thinking when watching a video: 

  1. Who is the author? 
  2. What is the format?
  3. Who is the intended audience?
  4. What is the content about? 
  5. What is the video’s purpose?

Read our latest blog post and discover EnhanceTV’s framework on teaching active viewing strategies.


In the classroom, we frequently have to challenge how students think about their own creativity. Often students won’t recognise that they have their very own spark of creativity and an original way of looking at a problem or idea. Encouraging ‘thinking outside the box’ and original problem solving are at the core of bringing more creativity into the classroom.

Video is one of the most rapidly growing communication mediums and being able to communicate through the video medium is quickly becoming an essential skill for all learners. Students are innate video storytellers. Building students video storytelling skills for educational purposes will only enhance the quality of the videos students produce. Storytelling is a key component to communicating effectively with video.

Read our blog post on the relationship between storytelling and video and build students skills in effectively communicating through the medium. 

CREATIVE lesson ideas and activities:

Students as FILMMAKERS

Students can create a video on the topic being studied in class. Creativity can be activated as students can contribute their unique skill sets and take on different roles. 

This also addresses the range of learning styles in the classroom and lets students make the most of their unique skill sets. 

Student’s can take on the following roles: (encourage them to change roles through the process)

  • Researcher
  • Scriptwriter
  • Camera Operator / Director of Photography
  • Director
  • Actor
  • Editor

Watch this Scope episode that explores the link between creativity and science on EnhanceTV.


Collaboration can be one of the more challenging skills to bring into the classroom while being one of the most valuable skill sets students can acquire for future employability and enhanced working relationships. Collaboration is not only about working together effectively, but it is also about the development of student voice. To collaborate effectively students need to be confident in sharing their ideas and opinions while also being open to the ideas and opinions of others. 

Collaboration also shows students the power of working together as a team and how each individual can contribute a unique skill or perspective to the task at hand. When collaborating, students and the teacher engage in the joint construction of knowledge. The joint construction of knowledge is all about learning the language and the metalanguage required to develop knowledge and communicate in a particular field or topic. 

Bringing collaboration into the classroom also demonstrates to students active listening skills. Active listening works complementary to the development of student voice, as students learn to recognise the value of their own voice while listening to and acknowledging the ideas, opinions and unique perspectives held by their peers and teachers with empathy and respect. 

Activities to bring collaboration into your classroom with video:

  • Do a weather report and combine Maths, Science and English.
  • Create a mini-documentary on the impacts of climate change in your local area. 
  • Hold a World Summit in your classroom. Students play the role of different world leaders and film the debate about an important global issue.


Communication is about how well we articulate our ideas to those around us in a range of forms and mediums. 

How we communicate has rapidly changed with the development of new technologies and mediums of communication. Video is now one of the most pervasive mediums of communication we have, transcending real-time borders and creating digital spaces where knowledge freely circulates. 

As our communication methods have expanded, so to have our conceptions of literacy. Digital and media literacy are now key components of successful 21st-century learning as students learn to create digital texts and critically navigate those around them. 

EnhanceTV’s active viewing strategies framework will help your students develop the communication skills they need to not only create and communicate through video but to effectively analyse the key ideas and messages contained in a range of multimedia texts. 

The 4C Think Tank

Independently, the 4C’s develop a range of invaluable skills for students to learn and develop, not only at school but over their lifetime; however, the true power of the 4C’s comes when the 4 skills are combined. 

Just like a Think Tank, experts from different fields come together to creatively problem solve, communicating amongst one another to find common ground and then communicating to the public to achieve a common goal. 

The 4C’s are at the heart of invention, innovation and design.  


Invention is a great example of the 4C’s working together. To invent an idea, product or service that changes the world requires the creativity to ideate a new idea and the critical thinking skills of problem-solving. What is also inherent in this process is collaboration. Many people from different fields are required to communicate and work together to bring an idea that changed the world to life. 

See the 4C’s in action in Aussie Inventions that change the World. 


The design process and the 4C’s go hand-in-hand. 

Discover with your students the top design innovations that won the Good Design Awards in the program Australia by Design: Innovation. 


If there’s one show that exemplifies the 4C’s in action it is the program Innovation Nation. Explore how change-makers from across the globe collaborate and bring their creativity, problem-solving skills together to create real-world solutions. 

Browse our Creativity and Innovation collection with your class and discover the possibilities of the 4C’s.

Creativity and innovation collection

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